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The purpose of this paper is to explore the Australian tourist experience at Gallipoli in order to better understand how tourists approach and engage with battlefield sites and how the experience may transform them. Specific attention is paid to the role of interpretation in shaping these experiences.

A qualitative research method was employed, involving in‐depth interviews with Australians who had visited Gallipoli in a range of circumstances.

Australians visit Gallipoli for a variety of reasons, including national sentiment and personal connections. They engage with the site in a range of highly personal ways, with guides playing a crucial role in helping them to connect with the site physically, intellectually and emotionally.

The study relied on the participants recalling their experiences from some years past, although other research suggests that this is a minimal problem in the context of such memorable and moving experiences.

The paper provides valuable insights into how tourists experience battlefield sites of great national significance, and consequently how such sites should be managed sensitively and unobtrusively.

This research provides empirical support to conceptual studies on how tourists engage with battlefield tourism sites, and specifically explores the role of interpretation in shaping the overall experience. It further considers the ongoing effects of such experiences.

Seeks to show the ritual and dramatic elements in an ostensibly rational and technocratic process; that is, the formulation of nurses’ information requirements prior to the introduction of a computerized nursing information system in a large hospital. Suggests that ritual is an important social process in times of change within organizations and that there are close affinities between ritual and theatrical performance. What is interesting is that a process of intensifying the measurement of performance and the monitoring of work, apparently attributes of rational managerial practice, appear to be enacted in conditions which are redolent of ritual and of theatre. It is this somewhat paradoxical juxtaposition of the introduction of new technologies, replete with scientific allusions and the decidedly non‐rational social practices that accompany them, which lead to a questioning of the efficacy of notions of efficient and rational management and the role of new technologies in supporting these ideals.